Great fun last week - A4e was all over the Uk serious news. The Financial Times, Newsnight, Five Live and on and on. (Well done to everyone involved)
It was like the world woke up to the work we have been doing around the world 'improving people's lives.' For twenty years we have been banging a drum - saying that there has to be a better way to support people who are excluded from society. That Governments should work with organisations to deliver Front Line Public Services. That these organisations should be the ones that can make a difference - and that their status - voluntary, charitable, private, social, public is not relevant.
Lots of Governments around the world are making the right noises - and the serious news lot woke up to it. Marvellous.
It seems that the time is right to move on from the politics of who to the practical of how.
Phew
Working with the right people is what we have always done. A4e works with thousands of organisations around the world to achieve things on behalf of the people who ask for our help. What matters is that they are good at what they do. If the organisation is really great at what they do - but a bit rocky - we support them and help them get to less rocky ground. (Even more than that - we now help our mates in the small charity sector learn how to raise significant funds and build stable organisations - check out thefsi.org).
A4e has always worked with the best - we don't differentiate on status - we just want the best for our clients.
So - the things we do are in the news - our thinking and behaviours are now the welcomed and accepted norm - A4e is seen as the Global Leader in Welfare Reform - great - the challenge is to make sure that our future thinking and behaviours stay way ahead of todays accepted norm. There is always a better way - more we can do to 'improve people's lives' and no doubt the serious media will be discovering and writing about 'the better way' a few years from now.
All thoughts on this welcomed - how can we really, really tackle social exclusion - across the globe - what more can we do?